Posted inCognitive Biases
The Zero-Cost Fallacy
Your brain is lying to you about the cost of 'doing nothing.' πItβs a hidden glitch I call The Zero-Cost Fallacy, and it's silently sabotaging your potential.π§ We obsess over the risk of ACTION (what if I fail?).
πΈ We completely ignore the massive, compounding cost of INACTION (the opportunity that vanishes).This is why we stay in jobs we hate and let golden chances slip by. It feels safer, but it's the most expensive choice of all. Ready to see how this bias controls you?
